Three surprising pricing strategies to drive transit ridership and revenue
In the case of on-demand transit, pricing models that might look like money pits at first glance can, in fact, rev up ridership and bring in more revenue. We have the proof.
Data proves microtransit won’t cannibalize traditional public transit. Here’s why.
Recent data reveals microtransit isn’t poaching passengers from fixed routes, but rather increasing ridership for all modes of shared mass transit.