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Via and SamTrans launch on-demand public transportation in Pacifica, California

The new partnership with SamTrans brings another shared, on-demand service powered by Via to the San Francisco Bay area.

May 6, 2019 (Pacifica, CA) — Via, the world’s leading provider and developer of on-demand shared mobility solutions, today announced a new microtransit deployment in the San Francisco Bay Area, operated in partnership with public transportation leader SamTrans. The new service brings corner-to-corner shuttle service to Pacifica, California.

Starting May 6, SamTrans will offer on-demand shared transportation within the coverage area for the standard SamTrans fare. The new on-demand service replaces the fixed-route FLX Pacifica bus service, offering customers a more convenient public transportation solution.

SamTrans OnDemand is powered by Via’s advanced algorithm, which enables multiple riders to seamlessly share a single vehicle. The powerful technology directs passengers to a nearby corner — a virtual bus stop — for pick up and drop off, and dynamically routes the vehicle in real-time, allowing for quick and efficient shared trips without lengthy detours, or inconvenient fixed routes and schedules.

"Via's powerful technology is redefining mobility across the globe, seamlessly integrating with public transit infrastructure to provide on-demand dynamic transportation solutions," said Daniel Ramot, co-founder and CEO of Via. "We are delighted to be partnering with SamTrans to help Pacifica lead the way in mobility innovation through the launch of this convenient, affordable, and eco-friendly service."  

SamTrans operates 70 routes throughout San Mateo County. Funded in part by a half-cent sales tax, the San Mateo County Transit District also provides administrative support for Caltrain and the San Mateo County Transportation Authority.

“SamTrans OnDemand is an innovative service that will better serve Pacifica residents by providing a flexible and affordable transportation option,” said SamTrans Chief Planning Officer April Chan. “If this way of delivering service works well, we hope to extend this to other neighborhoods in San Mateo County that can take advantage of this service.”

“Pacifica has unique challenges regarding transportation that result in congested roads and needless stress,” said Pacifica Mayor Sue Vaterlauss. “SamTrans OnDemand offers an alternative that will appeal to students, seniors and people that want options beyond owning a car.”

SamTrans OnDemand allows riders to request a trip through an iOS or Android  app operated by Via, or through the SamTrans Customer Service Call Center. Once a trip is booked, a shuttle is routed to the pickup location and can be tracked through the app in real-time.

Via has been tapped by cities and transportation players around the world to help re-engineer public transit from a regulated system of rigid routes and schedules to a fully dynamic, on-demand network. Via now has more than 70 launched and pending deployments in more than 15 countries. To learn more about Via, visit

About Via

Via is re-engineering public transit, from a regulated system of rigid routes and schedules to a fully dynamic, on-demand network. Via’s mobile app connects multiple passengers who are headed the same way, allowing riders to seamlessly share a premium vehicle. First launched in New York City in September 2013, the Via platform operates in the United States and in Europe through its joint venture with Mercedes-Benz Vans, ViaVan. Via’s technology is also deployed worldwide through dozens of partner projects with public transportation agencies, private transit operators, taxi fleets, private companies, and universities, seamlessly integrating with public transit infrastructure to power cutting-edge on-demand mobility. For more information, visit