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City of Birmingham selects Via for on-demand bus service

The partnership will extend access to public transportation with on-demand microtransit technology

September 25, 2019 (Birmingham, AL)-- Via, the world’s leading provider and developer of on-demand public mobility solutions, announced today a partnership with the City of Birmingham and the Community Foundation of Greater Birmingham for a six-month dynamic, on-demand shared ride service that will complement, extend and fill the gaps in existing public transit infrastructure in select areas of the city that need it most.

“We're delighted to partner with the City of Birmingham to provide an affordable, convenient, and reliable transportation option for residents,” said Daniel Ramot, co-founder and CEO of Via. “Via’s powerful passenger matching and vehicle routing algorithm is the solution to improving access in transportation deserts, seamlessly integrating into the existing public transit infrastructure to connect residents to work, education, healthcare, and opportunities in their communities.”

"We have been looking for additional layers of service to support the transportation needs of our residents. Through this partnership with the Community Foundation of Greater Birmingham, we are confident Via’s innovative transportation system will offer an additional option for on-demand transportation to our residents with an emphasis on connecting them with the services they need on a daily basis," Mayor Randall Woodfin said. "We are proud to add another tool to our toolbox as well as joining more than 80 cities and partners who have worked with Via to provide innovation to public transportation." 

Via’s advanced algorithm enables multiple riders to seamlessly share a single vehicle. The powerful technology directs passengers to a nearby corner – a virtual bus stop – for pick up and drop off, allowing for quick and efficient shared trips without lengthy detours, or inconvenient fixed routes and schedules. The service zone was specifically designed to provide affordable and efficient transportation for high-need and underserved communities, and will operate Monday through Friday from 6 a.m. to 8 p.m. and Saturday from 10 a.m. to 8 p.m. Riders can request a wheelchair accessible vehicle should they indicate it is needed.

"The on-demand and curbside service allows more flexibility and convenience for me in traveling from my home to the doctor and shopping," said Amy Thornton of Elyton Village. "I'm particularly pleased that it will also service disabled travelers as well."

"I’m particularly happy this will serve the western communities," said Dora Sims, president of the Five Points West Community. "We have a number of seniors who can really benefit from it. It enhances our mobility to get to jobs and important visits like doctor’s appointments. This is a big plus." 

Via has been tapped by cities and transportation players around the world to help re-engineer public transit from a regulated system of rigid routes and schedules to a fully dynamic, on-demand network. Via now has more than 80 launched and pending deployments in nearly 20 countries, providing more than 60 million rides to date.

About Via:
Via is re-engineering public transit, from a regulated system of rigid routes and schedules to a fully dynamic, on-demand network. Via's mobile app connects multiple passengers who are headed the same way, allowing riders to seamlessly share a premium vehicle. First launched in New York City in September 2013, the Via platform operates in the United States and in Europe through its joint venture with Mercedes-Benz Vans, ViaVan. Via's technology is also deployed worldwide through dozens of partner projects with public transportation agencies, private transit operators, taxi fleets, private companies, and universities, seamlessly integrating with public transit infrastructure to power cutting-edge on-demand mobility. For more information, visit