Case Study

Shufersal

Israel

Geography

Urban

Suburban

Rural

Use Case

Logistics, Distribution

Fleet

180 vehicles

4

central distribution hubs

350+

grocery store branches

180

vehicles

Overview

Shufersal, Israel’s largest supermarket chain, sought to replace its old, mostly manual distribution planning system by implementing smarter digital processes. Achieving greater operational efficiency was their top priority, and after meeting performance goals during a successful trial in October 2021, Shufersal contracted Via Logistics to advance its logistics program.

Solution

Via Logistics equips Shufersal with an app-based platform to deliver goods between their four main warehouses and more than 350 branches across the country. The technology optimizes fleet management by automating dispatching, dynamic vehicle routing, and driver shifts, all monitored in a digital control center, providing a comprehensive view of their entire operation. It also facilitates seamless integration with Shufersal’s inventory management system, enabling them to receive product orders and track delivery in one platform. 

Automating their distribution chain unlocked a new level of efficiency, increasing route optimization by 10% within the first month of the pilot program. The improved, end-to-end system is paving the way for Shufersal to meet the growing demand for consumer goods.

Our cooperation with Via to introduce an intelligent logistics platform for the transportation of goods will significantly improve and streamline our distribution system, reducing miles traveled and air pollution."

Yiftach Bloch
Director of Supply Chain Division, Shufersal Group

Ready to get started?

Provide a few quick details, and our team will reach out to show you what's possible with your delivery service.

Talk to our team